Transform Your Property Into a Luxurious Vacation Rental With These Six Helpful Tips
With the short-term rental market experiencing significant growth to meet the demands of modern travelers, the creation of luxury vacation rentals has become increasingly popular. While not every property may be considered luxurious, there is a growing demand for such rentals, with luxury travel leading the post-pandemic recovery. According to Skift, luxury hotels and vacation rentals are expected to regain popularity quickly in 2020, making the luxury sector an attractive investment opportunity.
Upgrading your property to accommodate high-end rentals presents an opportunity to earn more income. With just a few minor changes, you can enhance your property and command higher pricing. Here are our top six tips for transforming your property into the ultimate luxury Airbnb.
Deliver Exceptional Services
Premium amenities are a key factor that luxury guests look for when choosing a rental property. To enhance the quality of your space, consider adding amenities that could elevate the guest experience. Think about what would make a stay at your rental more luxurious. Could you offer high-end toiletries or brand-name products? Even something as simple as providing Le Labo shampoo and conditioner can improve the quality of your space. Here are some areas to consider improving:
Deodorant
Toothbrush and toothpaste
Shampoo and conditioner
Coffee and tea
Water
Snacks
In addition to attracting and retaining clients, drawing in the right guests can be achieved by offering impressive amenities such as a hot tub, fire pit, sun deck, exercise equipment, and a dedicated workspace.
Gift a Welcome Kit
Paying close attention to small details when marketing your rental as a luxury property is crucial. You want your guests to feel pampered and valued, so consider providing a luxurious welcome package upon arrival. Here are some items to consider including in your gift basket:
Coffee beans from a local small business coffee shop
Small-batch Craft beer
A regional bottle of wine
Carbonated water
Locally baked goods
Fresh cheese and high-quality crackers
Candies and chocolate
Investing In the Interior Design
Interior design is a crucial aspect when it comes to evaluating rental properties, especially in the case of luxury rentals. To create a luxury rental property, it's essential to focus on interior design. You can look for design inspiration from various sources, such as design magazines or Pinterest. Enhancing the appearance of your rental property does not necessarily require a significant investment. Simple updates such as a new linen couch, a real tree, or a pillow refresh can make your home look more modern and stylish. Working with an interior designer to upgrade your rental property to the luxury market is an excellent option. Expert advice often yields the best results, and a little investment can lead to significant returns
Investing in Professional Photography
When advertising a luxury rental property, it's crucial to ensure that the images you use align with your description. Your listing may be fantastic, but if your photos don't match the text, it can be a turnoff for potential guests. Once your rental looks great, consider hiring a professional interior photography firm to capture high-quality photos that would appeal to your ideal guests. You can also consult with a local stager or an interior design expert to add more upscale furnishings and accents to your rental property. Sometimes, investing in a professional firm is the best option to elevate your luxury brand to the next level. With a small investment, they can help you achieve your desired result.
Hiring an Expert and Reliable Cleaning Crew
Cleanliness is one of the most critical aspects of any short-term rental, and it becomes even more crucial for high-end rentals. Your rental property should be spotless, from the floors to the sheets. To ensure that your property is always clean and ready for the next guest, it's best to hire a dedicated and meticulous cleaning team. You should clean and turnover your rental property between every guest, regardless of the duration of their stay. For guests staying more than five days, you may want to offer additional cleaning services to ensure their satisfaction. Most luxury guests expect to have a domestic maid service. By providing excellent cleaning services, you can offer your guests a luxurious and comfortable experience.
Constant Touchpoints Enabled by Automation Systems
Luxury guests don't want to think about anything and expect everything to be taken care of. TurnKey services are services that provide all the guest's needs without any effort from them. Consider making your property automatic; which will provide:
A digital guidebook
Contactless check/in-check-out
An automatic Wi-Fi connection
Due to the pandemic, hotels have moved towards automation to combat the labor shortage. Robots can now handle tasks such as check-in, communication with staff, and room delivery. Chekitan Dev, a management and marketing professor at Cornell University, notes that technology is now synonymous with high-touch hospitality.
To keep in touch with guests and provide soft touchpoints that demonstrate care, an automatic email system can be utilized. This saves time and effort while ensuring guests feel well-cared for.
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